Module 1. History of graphic design and typeface




€ 390
32 hours in total,
1 month of course (4 weeks)
2 classes per week,
4 hours per class.
Class timetable: daytime (morning or afternoon)
Level of the course: basic.
Where: Firenze, via Di Camaldoli, 18r
Certificate: certificate of attendance.
Lessons in Italian and English language.1 months,
Subjects matters: History of the contemporary graphic sign and history of the typeface.
History of the Graphic sign from the branding of artifacts in the Egyptian period to the visual perception of the Austrian school with the current of thought of the Gestalt at the Bauhaus up to the computer graphics of the first Macintosh.
History of the typeface. Retracing the history and social evolution, we will trace a course of development of writing departing from the works of Amanuenses, passing through the first print productions with the technique of movable type, the Quattrocentina or Incunabolo, arriving at the first projects of creation of the modern typeface with the works of Edward Johnston who in 1916 designed the first Sans Serif font, still used today in the London subway signage.
History of the graphic sign
The marking of artifacts in the Egyptian era responds to the need for product identity
The simple shapes and immediate visual impact
Unequivocal signs of recognition, colors and shapes in Roman times
Heraldic symbols in the Middle Ages
Uniforms and colors in Renaissance times
The industrial revolution with the first promotional messages
Graphic construction rules
The first coordinated image
Bauhaus
Modern graphic design
Computer graphics
History of the typeface
The Amanuenses
The first forms of movable type printing
The Venetian school
Johannes Gutenberg
The first typographic character without thanks
The classification of typefaces
Typefaces in computer graphics
The style of contemporary typefaces
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